Side School is a school I started with Zineb Salamat in 2024. Our bootstrapped team of 5 is based in Paris.

We organize 1-month online bootcamps for french marketers to discover and adopt the best generative AI tools. Tools like Krea, Gamma, ChatGPT, V7 Go, Claude, Lindy.

How does one understand tokens, LLMs, context windows and fine-tuning? Making complex topics simple to grasp with practice is a challenge I love to work on. We've trained thousands of French employees. Our bootcamp price is $1900.

Our bootcamp participants go through a series of increasingly difficult challenges to master these tools. They have access to live weekly workshops and to an AI tutor I designed and built called Sidekick.

Sidekick observes your screen to guide you, through voice, as you learn online:

Side School is my dream school. Motivating people to learn new skills, even though they're lazy, busy, and resistant to change, is a problem I've been passionate about for as long as I can remember.

Unlike other schools, we focus on practical training, specifically with our action learning method. The core of action learning is intensive project-based, peer-to-peer learning. In simple terms, it just means student learn by working on their own projects, while being challenged with tiny objectives and getting feedback from others.

My co-founder, Zineb, previously founded 6 online schools and she's exceptional.

Unlike Supercreative, Side School is a broader team effort. Recruiting top team members is one of the activities I like doing the most.